31 July 2010
There's one day in the summer I always head to my hometown, Philadelphia, for and that's the annual Mad Decent Block Party. In its third year, the 2010 edition was an expansive upgrade. Although 2009's Major Lazer's performance was hard to top, this year was packed elbow to elbow on 12th Street/Spring Garden that almost made the block party feel more like a concert. Double fisted with two cameras, I covered the event alongside my out of town home girl representing Toronto's Pink Mafia.
Diplo, father of Mad Decent, internationally known deejay, film maker, and Twitter extraordinaire was one of the many performers that quaked the block on Saturday. The lineup this year included Maluca with surprise guest, Gilbere Forte, DJ Sega, Paul Devro, The Deathset and Nadastrom -just to name a few. (Check Diplo on stage)
The music pulsed through the streets and, as a Philly native, I can attest "this jawn was poppin." Along with the performances, people could enjoy the newly painted Mad Decent mural on the Mausoleum, pick-up basketball games, find freely floating alcohol/food, and shoot at a dunk tank. This year, for the first time, the block party is immigrating to other cities such as Chicago, LA, and, oh yah, NYC this Saturday. Taking place at South Street Seaport, I'm predicting a somewhat different energy, but I'm curious to find out if the other cities can live up. If I were to describe the block party in one word, I would use "mad." Yes, the pun's intended.